CBA: Business Development Workshop I

On June 9, Dr. Cheni Kwok gave an excellent presentation on business development at the first CBA workshop in 2012. About 50 people attended the workshop. This is the first of a two-part workshop designed to provide an overview on establishing a partnership and performing product/deal valuation. The two workshops are tailored for Chinese Bioscience Association members who are interested in learning more about business development and valuation.

Act 1: The Art of Partnership is focused on the 3Ps for partnership:

1. Planning the Approach
2. Pitching the Story
3. Partnership Considerations